Shopify CEO and Execs Are Personally Buying Stocks To Put Their Money Where Their Mouth Is

Founder and CEO Toby Lütke and other senior executives are personally buying Shopify (NYSE: SHOP) shares from the open market. The show of faith follows as the company’s stock price continues to drop.

Lütke announced on Wednesday that he placed an order for US$10 million through a tweet that quotes FirstMark Capital founder Amish Jani’s claims that it’s a good opportunity to buy Shopify stock.

Company president Harley Finkelstein and CTO Allan Leinwand have made similar announcements, except they did not mention how much they were buying. VP of product Kaz Nejatian, meanwhile, shared that he has liquidated a “meaningful portion” of his family’s portfolio to buy shares. He tweeted this along with a message that sounds as if he’s encouraging employees to do the same.

This move, which one of the executives called “putting my money where my mouth is,” was mainly bashed by their followers on Twitter, with one comparing Lütke’s US$10 million purchase to the stock he sold in 2021.

It can be recalled that just a few days prior, Lütke appeared frustrated over the firms equity price after he took a swipe at financial analysts and wondered if they were being held accountable for their projections.

Cambria Gold Mines — sponsored Sponsored · Cambria Gold Mines

Shopify has had a bad landing from an early pandemic high, with shares plummeting by almost 80% in the past six months, with and currently trading with a US$300 handle. The huge drop in stock price dampened the company’s attempts at presenting strategic moves and plans at the Q1 2022 earnings call.

The buy-in has put the stock price on an upward trend and is over the US$350 mark as of this writing.


Information for this briefing was found via Sedar and Shopify. The author has no securities or affiliations related to the organizations discussed. Not a recommendation to buy or sell. Always do additional research and consult a professional before purchasing a security. The author holds no licenses.

Video Articles

Red Cloud Fall Mining Showcase 2026 | Day 2

More Gold Without a Bigger Upfront Bill? | Keith Boyle – New Found Gold

The Red Cloud Fall Mining Showcase 2026 | Day 1

Recommended

First Majestic Lifts Q3 Revenue 38% to US$394.1 Million on Higher Silver Prices

Meghan Markle’s Half-Brother Submitted Evidence Against Their Father, But Now Faces Philippine Police Scrutiny

Related News

Shopify CEO Tobi Lütke’s Expensive Tuition On Financial Analysts

Just months after questioning the role of financial analysts and asking them to be held...

Wednesday, July 27, 2022, 03:03:00 PM

Shopify Posts Q3 2021 Revenues Of $1.1 Billion, Marginally Improving From Q2

Shopify (TSX: SHOP) this morning released its third quarter financial results for 2021, reporting revenue...

Thursday, October 28, 2021, 08:57:00 AM

Shopify Grows Revenues 57% Year Over Year In 2021

Shopify Inc (TSX: SHOP) this morning announced its fourth quarter and full year financial results...

Wednesday, February 16, 2022, 09:16:54 AM

Shopify Posts US$1.20 Billion In Revenue But Misses Consensus, Announces US$2.1 Billion Acquisition Of Deliverr

Shopify Inc. (TSX: SHOP) reported today its financial results for Q1 2022, generating US$1.20 billion...

Thursday, May 5, 2022, 09:29:00 AM

Shopify Shares Jump On Q2 2025 Revenue, Net Income Leaps

Shopify (TSX: SHOP) reported Q2 2025 revenue of $2.68 billion, a 31% leap from $2.05...

Thursday, August 7, 2025, 12:56:00 PM