Elon Musk Confirms Plans For 4,000-Character Tweets

Prepare your thumbs and eyes: Twitter is set to increase its character count to 4,000 from 280.

Answering a query on Twitter on plans for longer tweets, Twitter CEO Elon Musk confirmed with a simple “yes” the change that could be considered fundamental to the platform’s differentiation.

The billionaire has been teasing about the Twitter team working on allowing users to post longer tweets–a deviation from the platform’s differentiator after the limited character feature ushered the need for creative ways to shorten one’s post, as well as its value for the currency of the content. However, this is the first time that an actual count of characters has been considered.

Aside from longer tweets, Twitter is working on relaunching the Twitter Blue subscription after the debacle it sustained when Musk initiated the $8 per month feature. The feature will still be charged for the same amount but will cost $3 higher for Apple users.

In a recent barrage, Musk essentially claimed Apple hates free speech with a tweet using an iPhone, ranting about the tech firm’s reported pullout of advertising efforts on Twitter.

Musk went as far as disclosing that Apple threatened to pull Twitter from its App Store. In another poll, the Twitter chief is asking followers if the phone maker “should publish all censorship actions it has taken that affect its customers,” which recorded 84.7% voting in the affirmative.

READ: What Elon Musk Might Be Missing About “Free Speech”

Subscribers to the new Twitter Blue will still also get to edit their tweets, upload videos in 1080p, and enable reader mode. They will also be able to change their handle, display name or profile photo, but they’d lose temporarily the blue checkmark until their account is reviewed again.

For now, official accounts of public platforms and persona have the “official” tag. But Twitter said that this will soon be replaced with a gold checkmark for businesses, and a grey checkmark for government and multilateral accounts.

The recent initiatives are included in the platform’s efforts to increase revenue streams and engagement. According to a report compiled by Media Matters for America, 50 of Twitter’s top 100 advertisers have apparently ceased or significantly reduced advertising on the social media website, taking with them a substantial chunk of Twitter’s advertising revenue.


Information for this briefing was found via the sources mentioned. The author has no securities or affiliations related to this organization. Not a recommendation to buy or sell. Always do additional research and consult a professional before purchasing a security. The author holds no licenses.

One Response

  1. I don’t remember the year precisely although I could search this via Google, an article on Twitter written in The New York Times where I stated that Twitters biggest flaw or hurdle was the inability to allow more written text.

    Allowing more text is a positive for society as a whole! Now you can express yourself with more thought on anyone subject .It took a long time to achieve but it is a technological advancement that is past due . I think the world would have been a better place had this been possible at Twitters beginnings .

    It is a positive for human communication and the ability to articulate thoughts more fluently and in accordance with how you really feel as a human is made plausible by allowing more text.

    It is a positive that will take many by surprise? As it is a gift to society and those that feel freedom of expression on Twitter has be lacking will need to adapt quickly and use the written word with more respect as your true self will be more visible to the world .

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