Sunday, March 15, 2026

False Advertising Ban: Tesla Might Need To Tone Down “Full Self-Driving” Claims In California

A California bill targeting Tesla’s (NASDAQ: TSLA) Full Self-Driving program was passed by the Senate on Tuesday night.

The bill, sponsored by Senate Transportation Committee Chair Lena Gonzalez (D-Long Beach), addresses the issue of the electric vehicle maker marketing the vehicle as “full self-driving,” implying in plain English that the car can be completely autonomous, when it can not. 

In a 2018 survey, the AAA Foundation for Traffic and Safety found that 40% of people who purchased the driver-assist option, such as Autopilot, the lower-tier version of Full Self-Driving, assumed that the car can indeed drive itself. There is currently no car in the market that can fully self-drive, but only Tesla is marketing this way.

“Are we just going to wait for another person to be killed in California?” Gonzalez said in an interview with the LA Times, alluding to instances of deaths linked to Tesla’s Autopilot. It is still unknown how many incidents can be connected to Full Self-Driving.

Read: California Bans Sales of Gas Cars, Then Tells Citizens to Avoid Charging EVs During Heatwave

The new legislation limits its scope to the way the feature is advertised and does not tackle the safety of the technology. The new law also requires carmakers to clearly explain the capabilities and limits of partial-automation technology when a new car is delivered and when software is updated.

It has yet to be determined how it will impact Tesla. The state’s Department of Motor Vehicles will be the agency responsible for enforcing the new law.

DMV, while they have yet to comment on the new legislature, already has rules that ban false advertising of “self-driving” vehicles, and has launched a review of Tesla’s claims in May, months before the Gonzalez bill’s passing, but it has yet to enforce these rules.


Information for this briefing was found via The LA Times and the sources and companies mentioned. The author has no securities or affiliations related to this organization. Not a recommendation to buy or sell. Always do additional research and consult a professional before purchasing a security. The author holds no licenses.

Video Articles

The $30,000 Gold Case Just Got Stronger | Simon Marcotte

Why Silver’s Move Is ‘Scary’ to Some Miners | Frank Basa

Are Commodities Entering a Generational Cycle? | Terry Lynch

Recommended

Ottawa Backs First Phosphate Battery Grade Validation Push With $16.7M Boost

First Majestic Drills 3.43 g/t Gold Over 24.4 Metres At Jerritt Canyon

Related News

Tesla Cuts Prices in Europe as Rival Automakers Gain More Investor Attention

It appears that Tesla’s charm is beginning to wear off, as the EV trading buzz...

Sunday, January 24, 2021, 12:37:00 PM

Tesla Jumps After Fan Filed Boat, Airplane Trademark On Firm’s Behalf

A Tesla (Nasdaq: TSLA) fan claimed to be behind an application to extend the automaker’s...

Thursday, January 5, 2023, 11:05:00 AM

California Will Require All New Vehicles to be Zero-Emission by 2035

It appears that Tesla’s latest move towards vertical integration and increased mass production of its...

Thursday, September 24, 2020, 10:36:00 AM

‘The Boy Who Cried Cybertruck’: Tesla To Mass Produce Cybertruck By End Of 2023… For Real?

After being delayed for almost four years since it was launched, Tesla’s (Nasdaq: TSLA) Cybertruck...

Tuesday, November 1, 2022, 03:52:00 PM

Tesla Robotaxi Event: Big Promises, Few Details, and Growing Skepticism

Tesla’s (NASDAQ: TSLA) highly anticipated robotaxi event, billed as a game-changing moment for autonomous transportation,...

Saturday, October 12, 2024, 07:34:00 AM