False Advertising Ban: Tesla Might Need To Tone Down “Full Self-Driving” Claims In California

A California bill targeting Tesla’s (NASDAQ: TSLA) Full Self-Driving program was passed by the Senate on Tuesday night.

The bill, sponsored by Senate Transportation Committee Chair Lena Gonzalez (D-Long Beach), addresses the issue of the electric vehicle maker marketing the vehicle as “full self-driving,” implying in plain English that the car can be completely autonomous, when it can not. 

In a 2018 survey, the AAA Foundation for Traffic and Safety found that 40% of people who purchased the driver-assist option, such as Autopilot, the lower-tier version of Full Self-Driving, assumed that the car can indeed drive itself. There is currently no car in the market that can fully self-drive, but only Tesla is marketing this way.

McLaren Resources Inc. — sponsored Sponsored · McLaren Resources Inc.

“Are we just going to wait for another person to be killed in California?” Gonzalez said in an interview with the LA Times, alluding to instances of deaths linked to Tesla’s Autopilot. It is still unknown how many incidents can be connected to Full Self-Driving.

Read: California Bans Sales of Gas Cars, Then Tells Citizens to Avoid Charging EVs During Heatwave

The new legislation limits its scope to the way the feature is advertised and does not tackle the safety of the technology. The new law also requires carmakers to clearly explain the capabilities and limits of partial-automation technology when a new car is delivered and when software is updated.

It has yet to be determined how it will impact Tesla. The state’s Department of Motor Vehicles will be the agency responsible for enforcing the new law.

DMV, while they have yet to comment on the new legislature, already has rules that ban false advertising of “self-driving” vehicles, and has launched a review of Tesla’s claims in May, months before the Gonzalez bill’s passing, but it has yet to enforce these rules.


Information for this briefing was found via The LA Times and the sources and companies mentioned. The author has no securities or affiliations related to this organization. Not a recommendation to buy or sell. Always do additional research and consult a professional before purchasing a security. The author holds no licenses.

Video Articles

The Gold & Copper Stocks Everyone Keeps Asking About | Oct. 12-16 – Weekly Mining Mailbag

Similar Gold Mines Are Valued 10X Higher. Why Not This One? | JW Dumont – Granada Gold Mine

The US Interest Bill Gold Can’t Ignore | Peter Grandich

Recommended

Blue Jay Gold Signs Ocean Partners Deal to Ship Steller Stockpiles Through 2027

Krait Critical Minerals Signs Option for Historical Nevada King Antimony Mine

Related News

Tesla’s $72K Cybertruck Faces Market Test as Reservation List Appears to Dwindle

Recent data reveals conflicting indicators about the Tesla (Nasdaq: TSLA) Cybertruck’s market performance following a...

Monday, November 4, 2024, 03:54:00 PM

California Defaults on Billions in Federal Debt, Forcing Business Owners to Split the Bill

Businesses in California are now financially responsible for the state’s nearly $20 billion federal loan...

Sunday, May 14, 2023, 07:07:00 AM

Democrats Now Have To Swallow Swalwell’s California Gov Race Exit

Eric Swalwell has swallowed a humiliating exit from California’s governor race, but his suspension solves...

Monday, April 13, 2026, 11:25:15 AM

Tesla’s Semi Truck Deliveries to PepsiCo Face More Delays

Tesla‘s (Nasdaq: TSLA) highly anticipated electric semi-truck program has encountered significant delays in delivering vehicles...

Wednesday, May 22, 2024, 12:36:00 PM

Allstate to Hike California Home Insurance Rates by 34%, Largest Increase in Three Years

Allstate Corp. (NYSE: ALL) has announced plans to raise home insurance rates for its customers...

Saturday, August 31, 2024, 11:24:00 AM