Sunday, October 26, 2025

Kevin O’Leary Has Given Up on X, Says It’s ‘A Cesspool’

Kevin O’Leary, the Canadian entrepreneur, self-proclaimed investment guru, FTX influencer, and famed Shark Tank judge, is joining a long list of companies swearing off X advertising, proclaiming on Threads on Tuesday that X is “the only social media platform that’s declining in America.”

But O’Leary, who claims to spend a monthly advertising budget of $2 million across his 40 companies, isn’t doing it because of Musk’s erratic behavior and alleged antisemitism, like many of those who walked away from the platform in the past month, but simply because it’s not a great place to run ads.

“It was not giving my companies a good CAC [customer acquisition cost] and Return on Ad Spend,” he wrote, adding that he has “high hopes for Elon to fix it, but right now, Twitter/X is a cesspool.”

Via Threads

X advertising has been on a downward spiral since Musk’s takeover last year. The first advertiser exodus was a response to Musk’s “radical” leadership which included cutting a laying off a significant portion of the company, including its moderation team.

One of the reasons Musk acquired X, then known as Twitter, was because he wanted to get rid of the bots. But, after over a year, X has grown into a — as O’Leary puts it — a cesspool, filled with hate and problematic content.

The most recent advertiser exodus was triggered by a Media Matters report that found ads from companies like IBM, Apple, Oracle, and Comcast’s Xfinity were being displayed alongside antisemitic content. Musk has called the report a “fraudulent attack,” but his behavior has not stopped advertisers from leaving the platform.  

According to a recent report from the New York Times, X is facing losses of up to $75 million in advertising revenue by the end of the year.


Information for this story was found via the sources and companies mentioned. The author has no securities or affiliations related to the organizations discussed. Not a recommendation to buy or sell. Always do additional research and consult a professional before purchasing a security. The author holds no licenses.

Video Articles

The Best News for Gold Was the Drop! – Peter Grandich

McEwen Copper: The Los Azules Feasibility Study

This Is Why the Gold Run Is Not Done! | Peter Marrone – Allied Gold

Recommended

Steadright Enters MOU To Acquire Historic Goundafa Polymetallic Mine In Morocco

Military Seizes Power in Madagascar After President Flees

Related News

Elon Musk’s Neuralink Gets Fresh $280 Million Handout In A Peter Thiel-Backed Funding Round

Neuralink, Elon Musk’s pioneering venture focusing on brain-implant technology, has successfully secured a substantial funding...

Tuesday, August 8, 2023, 03:43:00 PM

Elon Musk Says “Wise To Avoid Using Margin Loans” After Lenders Set Sight On Tesla Stocks

In response to a question about Tesla’s stock performance on Twitter, Tesla (Nasdaq: TSLA) CEO...

Friday, December 9, 2022, 08:45:00 AM

NPR Walks Away from Twitter After ‘Government-Funded’ Label

NPR has become the first major news organization to officially walk away from Twitter after...

Thursday, April 13, 2023, 02:50:00 PM

Twitter Begins Ad Revenue Sharing with Creators, Showing Payouts As High As Over $100K

Popular creators on Twitter will soon receive their long-awaited payouts as part of the platform’s...

Friday, July 14, 2023, 10:29:00 AM

Elon Musk Closes Out Week With Further Stock Sales, Bringing Total To $6.9 Billion

In a move surprising absolutely no one, Elon Musk on Friday continued his trend for...

Sunday, November 14, 2021, 12:12:00 PM