New Anti-Woke ETF Launches On Wall Street, Already Focuses On “Progressive” Issues

A new conservative-themed exchange-traded fund launched on Tuesday. The God Bless America ETF (NYSEARCA: YALL) aims to fight against ‘woke’ sentiments, appealing to the political right.

Launched by Toroso Investments and sub-advised by Curran Financial Partners, the YALL aims to primarily exclude companies it lists as “activists,” or companies known to implement environmental, social, and governance (ESG) requirements.

“The Sub-Adviser eliminates companies that, in the Sub-Adviser’s assessment, have emphasized politically left and/or liberal political activism and social agendas at the expense of maximizing shareholder returns,” they said in the fund’s prospectus. 

YALL is attached with a 0.65% expense ratio, and will hold 30-40 companies at any time, targeting those with a track record for job growth, and companies with low price-to-earnings ratios. Its top three positions are in Tesla with 7.98%, Nvidia with 5.79%, and Amgen with 5.06% portfolio stakes.

Funnily enough, the anti-woke ETF also has a progressive cause: the ETF is reportedly promising to boycott business that speak out on items like Georgia’s law that places restrictions on voting, provided they have a market cap in excess of $1.0 billion. They also intend to place funds in firms that view payroll as an investment, not an expense, which seems to fall directly against their principal of excluding ESG-focused companies.

The ETF last traded at $20.30 on the NYSE.


Information for this briefing was found via Twitter, Reuters, Yahoo! Finance, and the sources and companies mentioned. The author has no securities or affiliations related to the organizations discussed. Not a recommendation to buy or sell. Always do additional research and consult a professional before purchasing a security. The author holds no licenses.

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