Molson Coors Exits Cannabis Business With Divesture Of Truss Beverage Co To Tilray Brands

It appears that Molson Coors (NYSE: TAP) no longer wishes to be associated with cannabis in any form. It was announced this morning that the company has sold its interest in Truss Beverages, a joint venture it initially entered into with Hexo Corp, to that of Tilray Brands (TSX: TLRY).

The sale follows Hexo being acquired by Tilray, a competitor to Molson in the beer space, earlier this year.

The transaction has seen little details released so far, with Tilray indicating it would acquire Molson’s 57.5% stake in the venture for an undisclosed figure.

“In addition to acquiring full and direct ownership of a stable of high-growth brands, this acquisition further strengthens Tilray’s #1 cannabis market share position in Canada and positions the company at the forefront of the adult-use beverage sector. We are excited to build upon our leading portfolio of beloved cannabis brands and to further diversify our product offerings while broadening our consumer reach and enhancing consumer’s lives,” commented Blair MacNeil, President of Tilray Canada.

READ: Tilray To Acquire 8 Anheuser-Busch Beverage Brands For $85 Million

The transaction follows Molson Coors departing from the Truss USA joint venture last November, which focused on the production of CBD beverages for the American market. At the time the departure was said to be a result of the inability to scale the operation and that it would consider re-entering the market at a later date.

Tilray Brands last traded at $3.58 on the TSX.


Information for this briefing was found via Edgar, and the companies mentioned. The author has no securities or affiliations related to this organization. Not a recommendation to buy or sell. Always do additional research and consult a professional before purchasing a security. The author holds no licenses.

Video Articles

Are Commodities Entering a Generational Cycle? | Terry Lynch

Is the Gold Boom Still in the ‘Pre-Party’ Phase? | Sean Kingsley

The Hidden Environmental Cost of Fertilizer | Robin Dow

Recommended

Ottawa Backs First Phosphate Battery Grade Validation Push With $16.7M Boost

First Majestic Drills 3.43 g/t Gold Over 24.4 Metres At Jerritt Canyon

Related News

Tilray Obtains German Cannabis License Under New Regulations

Tilray Brands (TSX: TLRY) is reportedly in the process of expanding its operations in Germany,...

Monday, July 22, 2024, 09:31:50 AM

Tilray Q3 FY2025 Results: Shares Slump On 656% Wider Net Loss

Tilray Brands (TSX: TLRY) has reported its financial results for Q3 of fiscal 2025, ending...

Thursday, April 10, 2025, 07:21:00 AM

Tilray Brands Proposes Reverse Split Of Up To 20-To-1 To Regain Nasdaq Compliance

Tilray Brands (TSX: TLRY) is seeking shareholder approval to conduct a reverse stock split in...

Thursday, April 17, 2025, 09:16:32 AM

Tilray: Fourth Quarter Consensus Estimates

Tilray (TSX: TLRY) (NASDAQ: TLRY) will be reporting its fourth quarter financial results on July...

Tuesday, July 27, 2021, 02:22:00 PM

Hexo Corp Looks To Raise US$140 Million At US$2.95 Per Unit

Hexo Corp (TSX: HEXO) (NYSE: HEXO) this morning released the terms of its previously announced...

Friday, August 20, 2021, 09:40:34 AM