The premium brand names just keep signing for QYOU Media (TSXV: QYOU). The company this morning announced yet another major advertising has signed with the company for the firms flagship channel, The Q India. The latest advertiser to join the company is none other than Amazon, the largest online marketplace and internet company by revenue globally.
The announcement of Amazon joining the company as an advertiser follows numerous notable brands that have stepped onto the channel in recent weeks. Household names such as Pepsi, Mountain Dew, Unilever, and WiPro have joined the company following record ratings being achieved by the channel as a result of recent distribution arrangements.
Amazon in particular has identified India as a major growth region, having spent $10.0 billion advertising in the country last year while committing $6.5 billion in investments into its operations in the region. Growth has been so wild for the company that it has generated 300,000 new jobs since January 2020, while its video service is among the fastest growing in the country.
“It is hard to imagine a more prestigious advertiser than Amazon. Their efforts to build a large presence in India are second to none and we are thrilled they have chosen The Q as a home to reach consumers. Our consistent ratings performance throughout the month of April has us confident that we have created a unique and special offering for the Young India consumer and the brands seeking to reach them. This is another major move forward for our brand.”
Curt Marvis, CEO of QYOU Media
QYOU Media last traded at $0.41 on the TSX Venture.
FULL DISCLOSURE: QYOU Media is a client of Canacom Group, the parent company of The Deep Dive. The author has been compensated to cover QYOU Media on The Deep Dive, with The Deep Dive having full editorial control. Additionally, the author personally holds shares of the company. Not a recommendation to buy or sell. Always do additional research and consult a professional before purchasing a security.
