Saturday, September 6, 2025

Zuckerberg Is Looking At Integrating Virtual Commerce On Meta’s Horizon Worlds

After news of launching his own metaverse currency circulated, Meta Platforms (Nasdaq: FB) CEO Mark Zuckerberg is planning to test-drive virtual sales transactions on the firm’s virtual reality platform Horizon Worlds. This will eventually allow the selling of virtual assets and experiences on the platform, giving commerce opportunities for its users.

“The ability to sell virtual items and access to things inside the worlds is a new part of [the] e-commerce equation overall,” said Zuckerberg said.

Product mock of testing purchasing items in Horizon Worlds
Source: Meta Platforms

In a video blog posted by the tech firm, Zuckerberge said that the move is expected to start with a “handful of creators” but imagines that over time, they will “get to roll it out more and more.”

Horizon Worlds is a virtual reality game published through Meta Platform’s Oculus VR headsets in the U.S. and Canada. Users can explore the virtual world and build their own virtual assets on it.

The company also said it is expanding US$10-million Horizon Creators Fund with a bonus program tied to goal-oriented monthly activities. The creators will be paid, not subject to fees, at the end of the month based on their progress towards a certain goal.

Currently, Facebook has Pay, a digital wallet for user-to-user transactions while Whatsapp has its crypto wallet Novi, on which the platform has piloted transferring stablecoin Pax Dollars through chat messages.


Information for this briefing was found via CNBC. The author has no securities or affiliations related to this organization. Not a recommendation to buy or sell. Always do additional research and consult a professional before purchasing a security. The author holds no licenses.

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