QYOU Media (TSXV: QYOU) has once again expanded its distribution. The firm this morning revealed that it has expanded its distribution on smart TV systems to that of the Oxygen Play platform.
Brought to market via One Plus Smart TV’s, the content platform is said to have become a leader in mobile phone and smart TV categories within India. The company currently offers its tech at lower price points, as it looks to grab market share with connected technology in India homes.
The distribution agreement will see all four QYOU’s channels distributed on the platform, including its flagship The Q India, as well as G Marathi, Q Kahaniyan and Q Comedistan. Channels are to be distributed on the free Oxygen Play platform, which is ad-supported. Revenue from the ads are to be split under a revenue sharing arrangement.
“All of our efforts in India are driven by a focus on the pulse of young India and providing our viewers with seamless access to our content through these partnerships. Since our launch in India, we have seen tremendous growth opportunities for a young entertainment brand like ours to reach our target audience via Smart TV’s,” commented CEO Curt Marvis.
QYOU Media last traded at $0.15 on the TSX Venture.
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