Roblox, NFL To Launch Metaverse Football Experience At Super Bowl LVI

Another field is opening up to football fans–this time, an immersive virtual one. Roblox (NYSE: RBLX) and National Football League are teaming up to launch the metaverse-oriented NFL Tycoon, in time for the biggest football event of the year.

“We are beyond thrilled to partner with Roblox as we journey deeper into the Metaverse and continue to learn the value of interactive shared experiences for the NFL,” said NFL SVP of Consumer Products Joe Ruggiero. “We see Roblox as an extension of NFL’s real-life engagement platforms for emerging social connectivity where fans can learn the game and business side of NFL football.”

The partnership said the NFL Tycoon will let users interact “in their own NFL-centered world” through simulator genres on the gaming platform. It is expected that the virtual experience will coincide with real-life NFL activities, starting with the NFL Tycoon event Destruction House which is inspired by the upcoming Super Bowl LVI.

The NFL-themed gameplay was developed with metaverse development studio MELON. Its commercial will air during Super Bowl LVI on February 13.

Roblox last traded at US$70.48 on the NYSE.


Information for this briefing was found via the companies mentioned. The author has no securities or affiliations related to this organization. Not a recommendation to buy or sell. Always do additional research and consult a professional before purchasing a security. The author holds no licenses.

Video Articles

Baselode Energy To Acquire Forum Energy: The Merger Of Equals Deal

TriStar Gold: The Revised Castelo de Sonhos Prefeasibility Study

Gold is Up 30%, But the Real Bull Market is Only Starting Now! | Adrian Day

Recommended

ESGold To Expand Mine Building At Montauban In Advance Of Gold & Silver Production

Goliath Resources Expands 2025 Drill Program To 60,000 Metres

Related News

ChatGPT Has Brought Us Closer To Tech That Allows You To Talk To Dead Loved Ones In The Metaverse

Artur Sychov, the founder of top metaverse company Somnium Space, recently told Vice that advancements...

Thursday, February 9, 2023, 07:31:00 AM

Meta Expects More Losses From Metaverse As Q3 2022 Financials Record Declines

Meta Platforms (Nasdaq: META) reported its Q3 2022 financials which continued the trend of year-on-year...

Friday, October 28, 2022, 04:02:00 PM

Virtual Land Value Is Virtually Gone

Apparently, unlike its real-world counterpart, virtual land valuations depreciate. After its much-talked about investing boom...

Monday, August 8, 2022, 11:40:00 AM

UPDATED: Fox Asks For Super Bowl Interview With Joe Biden To Be Cancelled

Less than three days before Super Bowl LVII and the White House has still yet...

Friday, February 10, 2023, 12:49:00 PM

Roblox Records Missed Estimates In Q1 2022, Drops As Much As 10%

Roblox (NYSE: RBLX) reported on Tuesday its Q1 2022 financial results. The gaming company reported...

Wednesday, May 11, 2022, 09:32:00 AM