Daimler Invests $85 Billion Towards Electrification in Bid to Catch up with Tesla

Daimler, which is the parent company of Mercedes Benz, recently announced it plans to invest upwards of US$85 billion between 2021 and 2025 to speed up its transformation towards digitization and electrification.

As reported by Electrek, Daimler revealed that it will be allocating $85 billion towards accelerating the company’s vision in competing with Tesla in the electric vehicle market. Daimler’s work council, along with the company’s Supervisory Board approved the new budget, which will be applicable between 2021 through to 2025.

During that period, Daimler is planning on spending a considerable amount of time on research and development, as well as on “property, plant, and equipment” which will all be focused towards the electrification and digitization of its lineup. The company also noted that it will be investing further into electrifying its Daimler truck division, which has already seen some progress with the eCascadia, a class 8 electric semi truck, and the eActros, which is an electric short-range urban truck.

Although Daimler has been slow to reveal its plans to bring its electric lineup to market, it is following the footsteps of Maserati, which recently unveiled that it will produce electric versions of its models within the next fiver years. Audi has also joined the race, with an investment of $12 billion towards manufacturing over 30 electrified models for its lineup, with 20 of them being fully electric.

Selkirk Copper Mines — sponsored Sponsored · Selkirk Copper Mines

However, in order to finance the latest investment plans, Audi noted that it will have to cut approximately 9,500 jobs at its German factories for a period of five years. On the contrary though, the electric vehicle production plans are expected to end up adding 2,000 jobs in the end. As of current, the automaker is in the midst of manufacturing an electric SUV with plans to add a sportback in the near future.


Information for this briefing was found via Electrek and Audi. The author has no securities or affiliations related to this organization. Not a recommendation to buy or sell. Always do additional research and consult a professional before purchasing a security. The author holds no licenses.

Video Articles

A $2.2B Gold Project Is Outgrowing Its Plan | Michael Henrichsen – Gold X2 Mining

Pay for the Copper, Get the Gold Free | Rob McEwen – McEwen Inc

This Gold Discovery Was Already Huge. Now It’s Becoming a Monster. | Goliath Resources

Recommended

This Gold Discovery Just Keeps Getting Bigger | Roger Rosmus – Goliath Resources

Cardiol Expands MAVERIC Trial to Up to 150 Patients After Reaching Enrollment Target Early

Related News

Tesla And Its US$500-Million Bitcoin Problem

Among the current issues hurling Tesla (Nasdaq: TSLA), it seems like problems are something of...

Tuesday, June 14, 2022, 12:17:00 PM

Research Affiliates: The EV Industry is a ‘Big Market Delusion’

It appears that the EV space is due for a big reality check. That is,...

Sunday, March 14, 2021, 11:29:00 AM

The Hypocrisy Saga: Elon Musk Vs. OpenAI

OpenAI has hit back at Elon Musk’s lawsuit by releasing a series of emails showing...

Friday, March 8, 2024, 10:14:00 AM

Tesla’s China-Made Auto Sales Soar to Record in September

Shares of Tesla were sent higher on Tuesday, after the automaker revealed its China-made vehicle...

Wednesday, October 13, 2021, 04:29:00 PM

Twitter Gets Offended After Reuters Reports that Tesla Missed Q1 Wall Street Estimates

Twitter didn’t like that Reuters on Sunday reported that electric carmaker Tesla had missed its...

Monday, April 3, 2023, 02:18:00 PM