Vejii Holdings Adds Blender Bites To Its Distribution Platform
Vejii Holdings (CSE: VEJI) continues to add products to its fulfillment and distribution platform. The latest brand to join the platform is Blender Bites (CSE: BITE), whom currently manufacturing organic and plant-based frozen foods that are pre-portioned.
Blender Bites currently offers a line of products that are designed to be an “easy smoothie.” The firms products consist of what is referred to as a smoothie puck, which consists of frozen, pre-blended fruits that are assembled into easy to prep meals. Its products are currently sold in a number of major retailers, including Save on Foods, Sobeys, Safeway and more.
The firms products will be marketed on Vejii’s platform, while being merchandised under the Vejii Fulfillment Services offering. Shortened to VFS, the program is designed to be similar to that of the Amazon “Fulfillment By Amazon” program. The service sees Vejii receive product from vendors on a consignment basis, with that product then entering the firms cold-chain logistics system, where it is then distributed to the end consumer.
“As we’ve been helping support our brand partners, we identified the need for brands to have access to our internal cold-chain distribution network, and since we launched Vejii Fulfillment Services, over 40% of our brand partners participate in the program. The VFS program has proven to be valuable for our brand partners, and brings Vejii the ability to continue to scale and onboard brands by accepting inventory on consignment from brands into our distribution network,” commented CEO Kory Zelickson.
Details on the launch date, or how many SKU’s would be added to the platform were not provided. The company however did indicate that products will be available to both consumers and on a business to business basis.
Vejii Holdings last traded at $0.08 on the CSE.
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