QYOU Media (TSXV: QYOU) continues to see success for its media platform in India. The company this morning announced that it has signed additional advertisers over the past week for its flagship channel, The Q India.
The latest advertisers to join the ranks of Pepsi, Unilever, Amazon, and more include that of Abbot India and Himalaya. The two brands are among leaders in healthcare, nutrition, and pharmaceutical providers within the country as well as globally.
Abbot India, as its name suggests, is the Indian subsidiary of Abbot Laboratories, one of the largest global pharmaceutical companies. Himalaya meanwhile is a global leader in herbal and personal health products with distribution in over 100 countries.
The company this morning also announced the continued success of the channel in terms of ratings. For the seven consecutive week, the company has averaged gross ratings points above 45, with the latest week coming in at 47 GRP. Equivalent to Neilsen Ratings, the strong rating is an indicator of the revenue growth potential.
“The entire business is strengthening right now. We continue to have amazing ratings and we are adding top talent to manage the business day to day while securing deals with many of the biggest brands and advertisers in the world. I keep saying over and over how this is just the beginning for us but with each passing month we are solidifying our base for operations, ad sales, programming and ultimately revenue generation. We all look forward to making The Q a special home for all of the new ad partners that we continue to bring onboard.”
Curt Marvis, CEO of QYOU Media
QYOU Media last traded at $0.365 on the TSX Venture.
FULL DISCLOSURE: QYOU Media is a client of Canacom Group, the parent company of The Deep Dive. The author has been compensated to cover QYOU Media on The Deep Dive, with The Deep Dive having full editorial control. Additionally, the author personally holds shares of the company. Not a recommendation to buy or sell. Always do additional research and consult a professional before purchasing a security.
