Trulieve Becomes Latest Brand To Exclusively Partner With Khalifa Kush

Wiz Khalifa is evidently making his rounds with his cannabis brand. This morning the firm announced its latest partnership with that of Trulieve Cannabis (CSE: TRUL), which will see the Khalifa Kush brand brought to the state of Florida this year under an exclusive agreement.

The arrangement will see Trulieve named as the exclusive producer, processor, and retailer of the Khalifa Kush brand within Florida. The agreement is also said to extend to certain northeast markets as well, although further details on which markets that pertains to specifically were not provided.

Branded products are expected to begin to arrive on Trulieve’s store shelves this summer within Florida, while the other undisclosed states included within the agreement are also slated to launch at some time this year.

The exclusive partnership follows a similar partnership that Khalifa Kush signed with Gage Cannabis (CSE: GAGE) in 2021, which brought the products to the state of Michigan on an exclusive basis. That arrangement was for a five year period on an exclusive basis. Of course, the firm also previously partnered with Supreme Cannabis early in the Canadian cannabis rush, before mutually parting ways in August 2020.

Financial details of the arrangement with Trulieve were not provided, nor were any further terms of the agreement.

Trulieve Cannabis last traded at $30.11 on the CSE.

Information for this briefing was found via Sedar and the companies mentioned. The author has no securities or affiliations related to this organization. Not a recommendation to buy or sell. Always do additional research and consult a professional before purchasing a security. The author holds no licenses.

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